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Graphic Design

Graphic Design

Our Graphics designers are visual problem solvers who tackle tough challenges with creative thinking and strategic use of color, typography, imagery, and spacing. Working on many diverse, different types of graphic design projects from concept to completion, designers may work in agencies or in a company’s marketing or creative department. With a variety of different types of graphic design specialties available, below are four of the most common areas.

1. Brand Identity and Logo Design
Graphic designers specializing in brand identity and logos envision, propose, and design fresh, powerful visual identities for new and existing brands, organizations, products, and services. Along with fonts and colors, logos are central to brand identity, requiring a unique selection and arrangement of colors, shapes, and designs that will be used to represent the brand nearly everywhere
2. Packaging Design
Designers working in package design must have a passion for designing for 3D shapes, including the inside and outside of packaging. Their job is to create designs that protect the product in shipping, catch the eye of a consumer in a store, and then, when viewed up close, inform and persuade shoppers.
3. Web and Mobile Design
Our Designers may focus on either of these two different types of graphic design areas, as long as they know the standards and best practices of the medium for which they’re designing.
4. Layout and Print Design
Our Designers involved in layout and print design strive to find the perfect balance between text and graphics, creating designs that are both aesthetically pleasing and easy to read for magazines, books, newspapers, brochures, posters, and more.

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